Collection: Our Story





We printed our first t-shirts in 98, then trademarked in 99...
Starting with Australian hand printed, embroided and often Australian handmade apparel, we focused on developing a core team, who featured in a series of extreme sports films which blew up nation wide back in the VHS, then DVD eras. These films also included the worlds best riders, across sports like surf, skate, bodyboard, FMX and snow. Some of these films topped the charts, Australia wide...
We were really just a bunch of kids, anti-establishment, growing up in a freer time, breaking the mold of not caring of what we rode and as we coined the phrase "Ride Everything", our idles became our peers and friends, as they featured in our films...
Our range of apparel was sold at events and through stores around Australia and out of car boots, at skate parks, beaches, moto tracks and mountains...Wherever we roamed...
We produced a high quality range of surfboards, skateboards and bodyboards, always premium grade and where possible Australian made...
In 2006, needing a base, we opened our Core Store at Rye Ocean Beach on the Mornington Peninsula in Victoria. Surrounded by surf, snow, moto and the skate mecca of Australia...
We survived the humble early days on the back of a NEIS (New Enterprise Initiative Scheme) grant, which covered our rent for the first 12 months...
Our store was fairly empty to begin with, and we didn't know if we where even going to last 6 months. Over the years we strengthened our relationships with suppliers, the community, our team and focused on giving back across the boards...
After 19 years of dedication, blood, sweat and beers, we are still here. Our store has gone from strength to strength, and we now stock the strongest range on the coast...
Often, factory outlet prices on top brands of Surf, Skate, Bodyboard and Snow gear. Complimented by our own boutique, unique, Shed Nine range of boards and apparel...
Surfboard hire, Snowboard hire, Ding repairs, Snowboard Tuning & Waxing, Snow Bus Tours & plenty more...
We have strong ties with our local, Peninsula Surfriders Club, Peninsula Super Groms Club, Bodyboarding Victoria, Maladdiction, The Melbourne Old School Skate Crew, Progression Skate Sessions, Local Surf Schools, The Foil Frothers and tight, Snow Freaking Crews on the Mountains Of Australia and Wave Riders throughout the Islands Of Indonesia and Around The Globe...
We always strive to promote a new generation of talent on our team, local art, music and community events...
We proudly design, screen print, embroid, bag and tag all our own clothing in Australia...
Drop in to see the widest range on the coast, great advice and the right price...
Support CORE Stores with real front doors.....We believe in our dreams...
You should too...
Shop Shed Nine and Ride With Pride...